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Online Privacy Policy


 Effective August 9, 2023


The Goodyear Tire & Rubber Company and its affiliates (collectively, "Goodyear") respect individual privacy, and we value the confidence of our associates, customers, vendors and others with whom we do business. Goodyear strives to process Personally Identifiable Information (“PII”) in a manner consistent with the laws of the countries in which we do business.

This Online Privacy Policy applies to the information that you provide or that we gather in connection with your use of Goodyear’s websites and supplements Goodyear’s Global Privacy Policy which applies to our gathering, use, and disclosure of PII more generally. For more information on Goodyear's privacy policies and practices, click on this link.


If you are a California resident, you may have certain additional rights under the California Consumer Privacy Act, California Civil Code Section 1798. Visit our Your California Privacy Rights page for more information.


For purposes of this Policy, the following definitions shall apply:

"Personally Identifiable Information" means any information or set of information, whether alone or in combination with other Personally Identifiable Information, gathered, processed, used or stored by Goodyear that is sufficient to identify an individual. Personally Identifiable Information does not include information that is anonymous, nor does it include publicly available information that has not been combined with non-public Personally Identifiable Information.

This Online Privacy Policy is applicable to the following web domains operated by Goodyear and/or its subsidiaries and affiliates:,,,,,,,,,,, and, and any other Goodyear website, online service, or mobile application where this Online Privacy is posted (collectively, the "Sites"). Other websites operated by Goodyear may have separate and additional privacy terms or policies. Goodyear encourages you to read these additional terms or policies before utilizing these websites, as your utilization will be governed by those additional privacy terms and/or policies.


Some functions of our websites may request that you voluntarily supply Goodyear with PII including, but not limited to your name, email address, phone number, vehicle type, and physical address for purposes such as user registration, making or initiating a purchase, arranging for services, requesting feedback on products and services, participating in online surveys, and otherwise communicating with you. In those instances, you may decline to provide your PII, but as a result you may not be able to access or use those features. Goodyear also may retain electronic communications you send to customer service representatives, webmasters, installers, or other associates or service providers.

Goodyear websites track information about visits to those sites. For example, statistics are compiled that show the daily requests received for particular files on a site, and what countries those requests come from. These aggregated statistics are used to customize Goodyear websites, and may also be provided to others.

Certain Goodyear sites may use "cookies" or "web beacons." A "cookie" is an element of data that a website can send to your browser, which may be stored on your computer, device or system. Cookies allow Goodyear to better serve visitors to Goodyear websites by offering a tailored experience. A "web beacon," also referred to as a "spotlight" or "pixel tag," is used to recognize unique cookies and assist us in determining which advertisements bring users to a specific website or page. You can set your browser to notify you when you receive a cookie, giving you the chance to decide whether to accept it. If you decline to accept the cookie, it will also disable the web beacon. Cookies collect information that might relate to you, your preferences, or your device. This information is used to make the site work as you expect it to, provide a more personalized web experience, connect you with your social media networks, and tailor advertising to better match your interests. 

Goodyear’s websites give you tools to manage how these cookies are placed and used. When you are on the Goodyear website, you can access the “Cookie Settings” link to learn more and change the default settings according to your preferences. For any other questions or requests regarding your data, please use the Your Privacy Choices data request form.

Information Goodyear collects may be stored on third party data storage systems, and in those instances, Goodyear requires those third parties to employ security practices and systems designed to protect the security of the information. For additional information, please see Goodyear’s Global Privacy Policy.


Goodyear and third parties acting on Goodyear's behalf may use the PII you give to Goodyear for purposes such as:

  • User registration
  • Processing, recording, and tracking a purchase, payment, return, warranty or rebate
  • Arranging for services
  • Inviting your participation in online surveys
  • Requesting feedback on products and services
  • Otherwise communicating with you through various channels.

Promotions and offers you receive may be based on information you provide in response to surveys, information you provide in connection with product and service inquiries, transactions conducted through or facilitated by Goodyear websites, or other communications made to or through a Goodyear website. If you do not want to receive email or other communications from Goodyear, please adjust your communications preferences (click here). Goodyear will use reasonable efforts to address all requests to remove names from any postal mail or email lists.


Any information provided by users through the online tire registration form available on this site will not be shared with any third party other than as provided by law, nor will it be used for any marketing purposes. Any information you provide in the online tire registration form is maintained in a separate tire registration database and is not used for any other purpose.


Goodyear will not disclose PII to third parties, other than as we may inform you, including as described in this Policy, Goodyear's Global Privacy Policy or where such disclosure is required by law or is in relation to a judicial or government action or investigation. 

Goodyear may disclose PII to third parties that assist Goodyear in promoting and marketing its products and services; storing and analyzing the PII; conducting user and consumer ratings, reviews and surveys; communicating with you on Goodyear’s behalf; and processing and fulfilling transactions, including tire purchases and installations and/or other vehicle services; and as otherwise necessary to provide promotional communications or services to website users and customers.

Payment processing, including debit and credit card payment processing, is performed by third party service providers and Goodyear does not process or store your credit or debit card information in connection with transactions occurring through Goodyear websites.  

Except as described in Goodyear’s Global Privacy Policy, Goodyear does not otherwise sell or rent PII to other persons or entities unless specifically disclosed at the point of collection.


Goodyear websites may contain links to non-Goodyear sites, and we make every effort to link only to sites that share our high standards and respect for privacy. However, Goodyear is not responsible for the content of or the privacy practices employed by non-Goodyear sites.


Goodyear does not knowingly collect any PII (such as name, address and telephone number) from children under 13 years of age through any Goodyear website. Goodyear websites specifically instruct children under 13 not to submit such information to this website. Goodyear does not allow children under 13 to register for or participate in contests or promotions on this site. However, if the parent or guardian of a child under 13 believes that child has provided Goodyear with PII, that parent or guardian should contact Goodyear if they want this information deleted from Goodyear’s systems. If Goodyear obtains knowledge that it has PII about a child under 13 in retrievable form in its files, Goodyear will delete that information from existing files. In addition, anyone under 18 years of age should seek his or her parent's or guardian's permission prior to using or disclosing any PII on this site.


By using a Goodyear site, you signify your assent to this Online Privacy Policy and to Goodyear's Global Privacy Policy. If you do not agree to this Policy, please do not use this or other Goodyear sites. Goodyear reserves the right, at Goodyear’s discretion, to change, modify, add, or remove portions of this Policy at any time. Please check this page periodically for changes. Your continued use of the site following the posting of changes to this Policy will mean that you accept those changes.